Social media is full of entrepreneurs trying to make a name for themselves and their brand, but when you are looking for guidance, it's sometimes hard to know who to follow. Thankfully the people at Ad Week have put together this list of the top entrepreneurs who use social media the best. Check them out below:
Jørn Lyseggen is the founder and CEO of Meltwater, a global leader in online intelligence that has grown into the software-as-a-service market, and he used thousands of tweets to engage with his thousands of Twitter followers over the past seven years. His new book, Outside Insight, about the proliferation of data and what to do with it, will be out in June. In addition to his regular online thought leadership that he shares on a blog and all of his social media profiles, he also founded the Meltwater Entrepreneurial School of Technology, a nonprofit that offers training and mentoring to young African entrepreneurs that want to launch Ghana-based software companies.
Ekta Sahasi delivers her tech thought leadership throughout social channels. From the Konica Minolta Business Innovation Center, she leads to various professional social media sites like LinkedIn and the social profiles of Konica on sites like Twitter and Facebook, where she has thousands of followers. The social media sites Sahasi uses have become excellent points of contact for emerging startups to reach out, engage and interact in order to help fuel innovation and determine where to invest.
Ali Brown has more than 250,000 followers on social media, including nearly 80,000 on Twitter. She leverages these platforms to share articles, success stories and information about her podcasts. Brown is an entrepreneur, business coach and podcast host of Glambition Radio, which is focused on entrepreneurial advice for women. Her influence over her audience is incredible and offers VCs a great network in which to connect to many other promising entrepreneurs.
Scott Monty was named by Forbes as one of the top social media influencers, with 111,000 Twitter followers and 54,000 tweets. He is CEO of Brain and Trust Partners. Scott understands his audience and gives them what they want, illustrating how to humanize the social media conversation and create user intimacy through his posts and best practices articles.
Adrian Nazari uses Twitter to share daily wisdom on money matters with thousands of followers. He is founder and CEO of Credit Sesame and has spent his entire career within the liabilities management field, developing companies and solutions that help consumers and businesses make smarter money decisions. Nazari uses social platforms as a launching point for his thought leadership and makes a point to not outsource interactions on these profiles. When you connect with Nazari online, it’s really him replying. This personalized approach makes a difference.
Kim Garst is a social media dynamo with 532,000 followers and more than 300,000 tweets. She is founder and CEO of Social Media Branding. Not only is she a strong social entrepreneur who uses these channels to broadcast her expertise, but she has also turned it into a business and capitalized on the growth in influencer marketing. Garst is someone to listen to when seeking out media trends.
Murray Newlands has 1.58 million Twitter followers in addition to thousands of Facebook and LinkedIn followers. He is founder and CEO of ChattyPeople, an intelligent customer-support bot that can integrate with Facebook Messenger, and he heads up Sighted, an online invoicing company, while also advising and mentoring many companies and burgeoning entrepreneurs. Newlands can be found making the most of social live video platforms offering insight and interviews, regularly contributing to various blogs and participating in numerous conversations on Facebook and Twitter with his target audience.
Jason Falls has 105,000 Twitter followers and tweets out to them daily. He is founder of the Conversation Research Institute, the place to get incredible insights into your audience and help develop your own. He shares his thought leadership on all social media channels, believing in the power of social media marketing to engage with others. He has also founded SocialMediaExplorer.com, so he is a go-to source for everything related to digital marketing, sharing his own best practices and those of other companies.
Kelly Lovell has more than 218,000 Twitter followers and thousands of fans on Facebook. She is executive producer and host of You Effect, a user-generated global media network, and founder and CEO of The Kelly Effect, a consulting firm focused on corporate social responsibility and the development of startup and nonprofit organizations. She promotes leadership with video and visuals, relevant content and online events via a variety of social channels.
Chelsea Krost has 130,000 followers on Twitters and nearly 200,000 tweets that she has shared with those followers. She is a speaker, published author, certified health coach and television and radio talk-show host. Krost has served as an influencer among young people, using traditional media and social media to achieve engagement and interest for her clients among their target audiences through her company, Chelsea Productions. She focuses on creating a consistent presence through offline and online communication channels.